Offered by: SEGi University, Malaysia

The Bachelor of Business Management (Hons) is a three years full time program designed to provide students with skills and knowledge across a range of business disciplines with emphasis on management skills. It prepares students in all aspects of business operations and management through a perfect balance of conceptual academic structure and hands-on practical experience.

Entry criteria:

Applicants must meet one of the following entry criteria:

  • GCE A’ Level 2 pass (E or above pass in A’ Level exam)
  • Attainment of a Level 4 qualification in a related field OR
  • Attainment of a Level 4 Foundation study Program approves for the specific Diploma program

Modules

Personal Development & Communications Skills
Principles of Economics
Business Management
Financial Accounting 1
Quantitative and Statistical Methods
Global and Applied Economics
Consumer Behaviour
Information Technology and Systems
Innovative and Creative Skills in Business
Understanding Markets and Consumers
International Business 
Business Communication
Managing Organization
Customer Relationship Management
Financial Management 1
Introduction to Strategic Management
Business Law
Negotiations & Conflict Management
E-Commerce
Research Methodology
Management Accounting
Business Ethics
Entrepreneurship
Business-Government Relations
Strategic and Change Management
Business Research Project
Marketing Communication and Advertising Practices
Marketing Principles, Directions and Applications
Relationship Marketing
Planning for Media, Direct and Online Marketing
Critical Issues and Innovative Marketing
Malaysian Studies 3 – Only for International student
Malay Language for Communication 2 – Only for International student
Effective Listening
Personal Health Management
Curriculum Management

No of semesters: 9
Intake: January, May and September

Class timing: 6:30 pm to 10:30 pm 

Course fee: 36 monthly installment of MVR 3800

All fees are none refundable. Fees include SEGi University exam fees, tuition fees and study materials.

Programme is covered Government Free Scheme

Other courses from SEGi University:

Updated on: 3rd September 2019